| Journal Title /掲載ジャーナル名 |
Current Issues in Tourism |
| Publication Year and Month /掲載年月 |
July, 2024 |
| Paper Title /論文タイトル |
What motivates residents’ approval of hosting another winter mega-sporting events? |
| DOI /論文DOI |
10.1080/13683500.2024.2377399 |
| Author of Waseda University /本学の著者 |
MATSUOKA, Hirotaka(Professor, Faculty of Sport Sciences, School of Sport and Sciences):Lasr Author |
| Related Websites /関連Web |
– |
| Abstract /抄録 |
This research aimed to examine the relationships between perceived social impacts and residents’ attitudes towards hosting another winter mega-sporting event depending on the level of event-related behaviours. An online survey was conducted with residents of Sapporo a week after the closing ceremony of the 2017 Sapporo Asian Winter Games. A total of 639 samples were included in a three-step hierarchical multiple regression analysis. The results showed that External image enhancement, Consolidation & Pride and Interest in sports perceived by the Winter Games hosting had positive effects on improving attitudes towards hosting another mega-sporting event, whereas Economic cost was negatively associated with the attitudes. Moreover, such positive effects were differently perceived according to the residents’ frequency of following the 2017 Sapporo Asian Winter Games through media. |
