Dear all,
We are pleased to have Ryuichiro Izumi (Wesleyan University) at the WINPEC seminar on Tuesday 23 July at 10:40-12:10.
The talk will take place at the 12th-floor discussion room, Building 3. Lunchbox will be served after the talk.
Title : Trademarks in Banking
Professor : Ryuichiro Izumi (Wesleyan University)
Date : 23 July, 2024
Time : 10:40～12:20
Venue : Waseda University at Waseda Campas 12th-floor discussion room, Building 3
Language : English
Eligibility : all faculty members, graduate students, research project members, and WINPEC researchers
Abstract :One in five banks in the United States share a similar name. This can increase the likelihood of confusion among customers in the event of an idiosyncratic shock to a similarly named bank. We find that banks that share their name with a failed bank experience a half percent drop in transaction deposits relative to banks with similar characteristics but different name. This effect doubles for failures that are covered in media. We rationalize our findings via a model of financial contagion without fundamental linkages. Our model explains that when distinguishing banks is more costly due to similar trademarks, depositors are more likely to confuse their banks’ condition resulting in financial contagion.
Keywords: Bank Failures, Bank Runs, Banking, Trademarks
Language: English
If you would like to attend the seminar, please sign up via the Google form below by Monday 15 July:
https://forms.gle/LPGbPQAue2b6V48q9
Best wishes,
Masato Shizume
