{"id":1961,"date":"2016-01-13T11:07:52","date_gmt":"2016-01-13T02:07:52","guid":{"rendered":"http:\/\/www.waseda.jp\/flas\/cms\/?p=1961"},"modified":"2016-04-13T15:11:39","modified_gmt":"2016-04-13T06:11:39","slug":"presenting-waseda-university-in-thirteen-languages-why-waseda-website-launch","status":"publish","type":"post","link":"https:\/\/www.waseda.jp\/flas\/cms\/news-en\/2016\/01\/13\/1961\/","title":{"rendered":"Presenting Waseda University in thirteen languages \u2013 \u201cWhy Waseda?\u201d website launch"},"content":{"rendered":"<p>On May 27, Waseda University launched the &#8220;Why Waseda?&#8221; website, presenting information about the University in thirteen languages, a new portal to the world befitting Waseda&#8217;s identity as Japan&#8217;s leading institution for international study.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-27565\" alt=\"WHYimage1-min\" src=\"http:\/\/www.waseda.jp\/top\/assets\/uploads\/2015\/05\/WHYimage1-min.png\" width=\"1236\" height=\"604\" \/><\/p>\n<p><a class=\"btn btn-general btn-lg btn-block global-bgcolor global-hv-bgcolor-dark global-bdcolor global-hv-bdcolor-dark\" href=\"http:\/\/www.waseda.jp\/inst\/whywaseda\">WHY WASEDA? <span class=\"iconset btn-pinned-right\">\uf76d<\/span><\/a><\/p>\n<p>&#8220;Why Waseda?&#8221; is presented in thirteen languages:<\/p>\n<ul>\n<li>English<\/li>\n<li>Mandarin Chinese (simplified and traditional)<\/li>\n<li>Korean<\/li>\n<li>Indonesian<\/li>\n<li>Russian<\/li>\n<li>French<\/li>\n<li>Italian<\/li>\n<li>German<\/li>\n<li>Spanish<\/li>\n<li>Arabic<\/li>\n<li>Thai<\/li>\n<li>Vietnamese<\/li>\n<\/ul>\n<p>Each section focuses on one of Waseda&#8217;s features, its environment, its education and research. For example, the first section, &#8220;Why Tokyo,&#8221; describes the appeal of studying in one of the world&#8217;s greatest metropolitan areas. This includes Tokyo&#8217;s ranking as an international city, its punctual transportation systems, the hospitality it shows visitors who cannot speak Japanese, and its abundance of five-star restaurants. Relying on visuals over text, &#8220;Why Waseda?&#8221; utilizes intuitive and easy to understand animations to present information.<\/p>\n<p>Waseda is Japan&#8217;s leading university in terms of internationalization and is number one in international students and students studying abroad. &#8220;Why Waseda?&#8221; introduces Waseda&#8217;s learning environment, including facts about safety, its eighteen degree programs conducted in English and its large-scale international dorm located in the center of Tokyo through easy to understand facts and figures.<\/p>\n<p>Up until now, Waseda&#8217;s website has been accessible in Japanese and English but lacked concise information for individuals unfamiliar with the University. With &#8220;Why Waseda?&#8221; a huge portion of the world can learn about the University and Japanese higher education in its native language.<\/p>\n<p>Waseda&#8217;s strategic plan, &#8220;Waseda Vision 150,&#8221; established a 20-year roadmap for becoming Asia&#8217;s leading university and refining its education and research. One of its goals is to double the number of international students to 10,000 and conduct the best, most competitive, high-level research.<\/p>\n<p>&#8220;Waseda Vision 150&#8221; aims to gather highly motivated students from around the world, conduct research that contributes to world peace and happiness, and educate global leaders in a wide range of fields. &#8220;Why Waseda?&#8221; helps make this possible by making information about Waseda accessible to the world in numerous languages.<\/p>\n<h4>Easy to understand visuals for visitors around the world<\/h4>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-27561\" alt=\"WHYimage3-min\" src=\"http:\/\/www.waseda.jp\/top\/assets\/uploads\/2015\/05\/WHYimage2-min.png\" width=\"1327\" height=\"694\" \/><\/p>\n<p>Families of prospective students can easily learn about Waseda through the website&#8217;s easy to understand graphics. Resembling a pop-up book, images and illustrations bring Tokyo to life with eye-catching depictions of city landmarks such as Tokyo Tower and Sky Tree.<\/p>\n<h4>Presenting information about Waseda, Tokyo, and Japan<\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-27561\" alt=\"WHYimage3-min\" src=\"http:\/\/www.waseda.jp\/top\/assets\/uploads\/2015\/05\/WHYimage3-min.png\" width=\"1327\" height=\"694\" \/><\/p>\n<p>To alleviate fears and anxieties about studying in a foreign country, &#8220;Why Waseda?&#8221; presents the appeals of studying in Japan and in one of the world&#8217;s greatest metropolises, Tokyo. This includes Tokyo&#8217;s ranking as a top international city, its punctual transportation systems, the hospitality it shows visitors who cannot speak Japanese, and its abundance of five star restaurants.<\/p>\n<h4>Information is presented like a story, keeping viewers engaged until the end<\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-27562\" alt=\"WHYimage4-min\" src=\"http:\/\/www.waseda.jp\/top\/assets\/uploads\/2015\/05\/WHYimage4-min.png\" width=\"1307\" height=\"734\" \/><\/p>\n<p>Users are greeted with various animations as they scroll down the &#8220;Why Waseda?&#8221; page. Information about Tokyo and Waseda is presented like a story, concluding at the University&#8217;s landmark Okuma Auditorium. Every section of the website is accompanied by movement and animation to keep users engaged in the experience.<\/p>\n<h4>&#8220;Why Waseda?&#8221; is accessible in thirteen languages and compatible with mobile devices<\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-27563\" alt=\"WHYimage5-min\" src=\"http:\/\/www.waseda.jp\/top\/assets\/uploads\/2015\/05\/WHYimage5-min.png\" width=\"1203\" height=\"436\" \/><\/p>\n<p>Special consideration was made regarding the website&#8217;s layout, and design, ensuring that the website could expand and adapt to fit a variety of languages. The mobile device version utilizes simple graphics and smooth browsing functionality, making it accessible from countries without advanced internet infrastructure.<\/p>\n<p>Created by Waseda University Office of Information and Public Relations and <a href=\"https:\/\/www.cinra.co.jp\/en\" target=\"_blank\">CINRA Inc<\/a>.<\/p>\n<p><a class=\"btn btn-general btn-lg btn-block global-bgcolor global-hv-bgcolor-dark global-bdcolor global-hv-bdcolor-dark\" href=\"http:\/\/www.waseda.jp\/inst\/whywaseda\">WHY WASEDA? <span class=\"iconset btn-pinned-right\">\uf76d<\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>On May 27, Waseda University launched the &#8220;Why Waseda?&#8221; website, presenting information about the  [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":1968,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[95],"tags":[],"class_list":["post-1961","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.waseda.jp\/flas\/cms\/wp-json\/wp\/v2\/posts\/1961","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.waseda.jp\/flas\/cms\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.waseda.jp\/flas\/cms\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.waseda.jp\/flas\/cms\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.waseda.jp\/flas\/cms\/wp-json\/wp\/v2\/comments?post=1961"}],"version-history":[{"count":0,"href":"https:\/\/www.waseda.jp\/flas\/cms\/wp-json\/wp\/v2\/posts\/1961\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.waseda.jp\/flas\/cms\/wp-json\/wp\/v2\/media\/1968"}],"wp:attachment":[{"href":"https:\/\/www.waseda.jp\/flas\/cms\/wp-json\/wp\/v2\/media?parent=1961"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.waseda.jp\/flas\/cms\/wp-json\/wp\/v2\/categories?post=1961"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.waseda.jp\/flas\/cms\/wp-json\/wp\/v2\/tags?post=1961"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}