Institute of Data Science starts collaborative study on data analysis and practical use of Odakyu loyalty program point cards

On November 28, Waseda University Institute of Data Science concluded an agreement to conduct a collaborative study with Odakyu Agency Inc. and Odakyu Electric Railway Co. In order to provide better service for their customers, they will analyze data and dramatically advance the practical use of data related to Odakyu Point Card, a loyalty program by Odakyu Electric Railway Co, starting December 15.

Established in 2015, the Institute of Data Science houses scientists from various specializations related to data analysis, including mathematics, statistics, computer science, machine learning and data mining. Through research and practice together with external corporates, the Institute is driving societal application of data science.